A person riding a bike on a crosswalk on a city street, with cars parked along the side.

A tool for democracy

In a world shaped by headlines,

TOLD invites you to look closer. Not just at what is being said, but who is saying it, why they chose to report it, and how they chose to frame it. Because democracy is not just about access to information. It is about understanding the forces that shape what we see, and what we don’t.

Screenshot of a mobile phone displaying a webpage about Al Jazeera, a Qatar-based media outlet, with sections on its political bias ratings and core details.

When bias hides in plain sight, AI helps reveal it.

TOLD uses neutral AI to examine how news is framed, who tells it, and why. It offers no opinions, only patterns that reveal what shapes what we see and what we miss.

“TOLD was built on the idea that democracy needs more than information. It needs clarity. By revealing how stories are framed, who tells them, and how they’re perceived, TOLD invites each of us to read more critically, think more freely, and engage more fully. Because understanding how narratives work is part of what keeps a society open.”

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